For many fashion designers, starting out is far from easy. Balancing the creative process with running a business while ensuring that you’re designs are out there and getting the coverage you deserve can often be a struggle. Some designers are lucky enough to have a well established PR company handling their publicity while others are not so fortunate. If you fall in to the “not-so-fortunate” category, then this feature is for you.

We’ve enlisted the help of Kristin Ann Janishefski, co-founder of PR agency, The Vanguard to offer up some valuable basic PR tips to keep you motivated. Kristen also runs a PR workshop mentoring young designers. Here she gives us her top 5 tips…

My Fashion Life